Isrid van Geuns (1968) is living and working in Amsterdam. She has been employed as a design- and product manager for many years and was involved in several successful enterprises in the fashion and retail industry. In 2009 she founded her company ISRID Agency, a concept and platform in which she connects and advises companies, brands and talent and activates projects in the fashion and luxury industry. Isrid is a trend and intelligence researcher, talent developer and global talent finder specialized in the fashion and luxury business, also providing a series of courses and master classes at different educations in Amsterdam, Paris and Rome to raise the bar for sustainability and digital transformation in the industry.