Noora Puro is a leading expert in corporate responsibility and sustainability reporting, with a focus on enhancing transparency and accountability across high-impact sectors. As Senior Manager at the Global Reporting Initiative (GRI), the pre-eminent standard-setter for disclosing organizations' impacts on people and the planet, Noora has been leading the development of high-impact GRI Sector Standards, which enable transparency over sustainability issues that matter most. These standards are tailored to address sector-specific impacts—such as climate change, biodiversity, and human rights—ensuring that organizations disclose the information stakeholders need to assess their performance.

With over a decade of experience in ESG reporting and standard-setting, Noora is an expert in fostering global collaboration, integrating multi-stakeholder perspectives, and driving the adoption of consistent, high-quality reporting practices across industries. Before joining GRI, Noora acted as sustainability advisor in one of Finland's largest consultancies, helping companies build strategies and communicate about their sustainability impacts.